It matters to work in small batches size to prevent large mistakes, reduce waste, and increase velocity. — We had a design team lunch at Five Guys Burger twice. On our first visit, we enjoyed the burgers but wasted the chips; the rumour that Five Guys will load extra chips to fill your bag is real. …

31 days of a good manager and a bad manager — Good managers create space for trial and error. Bad managers ensure everyone is doing things in the right way (their way). Good managers have accumulated experience (e.g. 10 years of experience). Bad managers have only accumulated time (e.g. 1 year of experience but 10 times). Good managers prioritise their direct…

How to win people to your way of thinking — One of the things I find fascinating about Chris Do is how he debates. While most people make their arguments by answering the questions, Chris simplifies his answers and then formulates the questions instead. TL;DR: How Chris Do make his argument: Start with something we all can agree with Use metaphors Paint pictures in people’s minds Explore…

They peacefully accept things they can’t change. They are brave enough to make a bold move on things they can change. They are wise enough to differentiate between the two above.

Output: The product team shipped the Fitness app. Outcomes: People use the app and get better workout results. Impact: So they live healthier (physically and mentally), consequently improving overall social well-being. Output is not always create outcomes. Outcomes are what people pay for the product/business. Impact is the reason why business still exists. Does your product team deliver output or outcomes?

Brand is what people feel before they use the product. UX is what people feel after they use the product. I reckon someone who designs brand and UX very well is truly a unicorn – they create an end-to-end experience.

I.D.E.A.S — the five stages design process — I believe the best design process is to learn, do and repeat; it’s hard to define the process upfront as the design is a non-linear activity. However, some basic guidelines will prevent us from inventing the wheel and spending too much time on the wrong things. Here is the five…

People often ask me to talk about myself during the interview, and I have no clue how—let me fix this. — Hi, my name is Kocha. I am a Product Designer. I’m always curious about how things work and why people do what they do. We can break down my design journey into three parts. 🇹🇭 Part-1 (2006–2011): Discovered the design by accident. Born and Educated in Thailand—bachelor’s degree in computer science/IT, then master’s degree in design. …

The design scope should be a floor, not a ceiling — What distinguishes a great product designer from the average one? I think the answer lies in how they interpret the design scope. Typically, the design scope will reflect the current business goals and team resources. It tells the designer what the product is supposed to do at a given time. …